On Demand Market!

We can call it the 'Pull System' where the customers drive & the supply meets the demand - Like the case with Dell, which starts assembling the product after a customer places an order - which leads to some advantages like zero inventory & lean system etc. So, this has been the hot topic in all the manufactuing sector for quite sometime now, but there is one market where this hasn't been implemented is Books. I mean, books are always printed in bulk & they are always stocked up in the inventory in all the book stores. Unless, there is a great demand these remaining stocks are going to be an inventory and slowly get back down to a warehouse to collect the dusts! On the other hand, if the old books aren't printed any more, then the customers won't even have a chance to get them back in their hands. Customers are forced to find their alternatives. We need to help the customers, to reduce the extra inventory and to probably avoid using papers!

So thinking about the alternatives -

How about printing books only on demand? Reduce some of those paper inventory! Help customers by making even the out-of-print old books available for printing, well only on demand! I guess, BookSurge is right there!

How about just giving these books as soft copies? And that too for someone mobile. Read the books in the PDA! And here is Mobipocket!

Did you observe what is common between these two sites? It's Jeff Bezos(Picture) & Amazon! Very similar to the book market & BookSurge, they have CustomFlix for the video, tape & DVD (digital) market! Aren't they really some cool business strategies & innovations?